Field Force Teams in Pharma: are you ready?
If you are part of a field team yourself or if you happen to be working in a business role it is not a secret to you that the old days are never coming back. Economic uncertainty, social inequalities, and a much more empowered society have led to rapid changes that had a huge impact on healthcare systems. This new context is forcing us to change focus and look for long-term sustainable economic models as well as a clear prioritization #patientcentricty approach.